Configuring & using the Mailchimp integration
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Install & Configuration
Mailchimp is installed and configured by a Gold-Vision Solutions Consultant. If you’re interested in purchasing this integration, please get in touch with your Account Manager, or email our Support Team at support@gold-vision.com.
What does the integration do?
The Core version of Gold-Vision’s Mailchimp integration allows you to push Contacts from Gold-Vision to Mailchimp as recipients, and syncs back unsubscribe data back into the CRM.
How does the integration work?
Contact records in Gold-Vision will be amended to include a ‘Send to Mailchimp’ tick box. These can be checked on mass using Gold-Vision’s Bulk Replace tool, so you can filter and segment your contacts as needed within the list view.
Once the Contact tick box has been checked, the recipient details will automatically sync across into Mailchimp, for example:
You can then go ahead as usual in Mailchimp to send out your Email Campaigns. If a recipient unsubscribes from a marketing email, this information is sent back across into Gold-Vision an updated against the Contact record:
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Are analytics going to be available?
In short – yes! The integration is currently being developed to include analytic reporting back into the CRM. The the latest news on the Fuse Integrations, keep an eye on our Customer Communications.
Have something else in mind?
Gold-Vision’s Fuse integrations are customisable through our Professional Services team. If there is something you’d like to see, please get in touch with us here and a member of the team will be in touch!